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Turn an address or place into coordinates, cleaned details, and additional info for maps, locators, and search bars.
Turn latitude/longitude coordinates into an address or location for user and data insight, targeted displays, and gps analytics.
Geocoding is the process of converting addresses (such as a street address) into geographic coordinates (such as latitude and longitude), which can be used to place markers on a map, or position the map. Reverse geocoding is the process of converting geographic coordinates into a human-readable address. It can be used to improve data visualization and analysis in businesses by mapping customer data and identifying patterns and trends. Search typically relates to points of interest or named locations like cities or towns, as opposed to street addresses. Depending on your needs, you may want to test your search needs with our Autocomplete service which also provides geographic coordinates.